Subway franchise coming to the Towers
Students living in the Towers this fall will soon have another dining option to enjoy.
Central Michigan University has elected to renovate the C3 Convenience Store and add 700 square feet of space to accommodate a Subway franchise.
John Fisher, associate vice president for Residences and Auxiliary Services, said Campus Dining has been in discussions for about a year about bringing in another nationally-recognized brand. Starbucks, Papa John’s Pizza, Quiznos and Einstein Bros. Bagels can already be found on campus.
“We wanted another option for the 2,000-plus students that live there during the academic year,” Fisher said. “There have been thoughts about fast food chains, but they were able to obtain a Subway franchise through corporate. It’s a good one, because it’s popular with students.”
Fisher said CMU paid approximately $50,000 for franchise rights. The university will also be tied to paying royalty fees based on annual sales and installation expenses, which could reach “a couple thousand dollars,” he said.
The Subway is part of a much larger, expansive renovation project. In addition to spending more than $50,000 for the name brand, CMU has budgeted $810,000 for the renovation and expansion of the C3. The improved convenience store will include an all-new look, from equipment to displays.
Linda Slater, director of Planet Engineering and Planning, said her department is working with Auxiliary Services and Aramark, CMU’s food supplier, “to increase and upgrade the quality of the retail space.” The project is currently out for construction bids, Slater said.
The target date to have the new C3 and Subway open by is Nov. 1 after site issues resulted in university officials getting a late start on the project, Fisher said.
Fisher said officials also had discussions with Jeff LaPoe, owner of the several Mount Pleasant Subway locations, who inquired about the new franchise. LaPoe did not return a phone call Monday seeking comment.
“His concern was how we were going to use it,” Fisher said. “He was fine after he learned how we were going to use it.”
Fisher said the Subway location will not be considered a retail location, and will only likely cater to students in the Towers.
“We won’t really get the on-campus traffic. That’s not really our intent,” he said. “We’re excited about having a Subway on campus because it is a popular franchise with students. I look at it another option for students, and one that is probably seen in a favorable light.”
With the additional space, Fisher also anticipates the need to hire additional students to fill shifts.
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